Hooniverse at the NTEA – The New Western Star 4700. A Truck Brand Poised for a Comeback


I’ve been on the show floor all day today, and I’m just getting caught up with the major unveiling from last night. One of the most awe inspiring reveals was this Western Star product, the new 4700. Western Star is part of Daimler Trucks North America, which include Freightliner Trucks, and Thomas Built Buses. More on the Western Star after the jump….


The 4700 is a new truck to help the Western Star brand bridge into new markets that they couldn’t compete in the past. It takes all of the Western Star virtues, and broadens the product line-up to meet the needs of value-minded vocational customers who still demand the attributes found in a traditional Western Star truck. In other words, this is a new truck to appeal to the needs of the dump truck, mixer, roll-off, sewer vac and snow plow segments, along with municipalities that wanted to purchase Western Star in the past, but never did because it was cost prohibitive.

There are three different engines to choose from including the new Detroit Diesel DD13, and the Cummins ISC and ISL Engines. Transmission offered vary widely from Eaton Fuller Standards, to the Eaton Ultra Shift Automated Manual, as well as various Allison Automatic Transmissions. The frame is designed to enhance the ease of body unfitting. This truck will be available for order during the third quarter of 2011, with a target delivery date in early 2012.

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  1. Slow Joe Crow Avatar
    Slow Joe Crow

    I hope this is a strong seller to keep the Portland factory busy.

  2. Beer_Rover Avatar
    Beer_Rover

    At the present moment, I'm about 2-3 miles away from the factory where they build these beasts. This new model looks a little wimpy compared to their usual output, but I wish them luck.

  3. BlackIce_GTS Avatar
    BlackIce_GTS

    (I think I'm not alone here) I'm not really aware of the various brand positions of commercial vehicle manufacturers. Western Star is sort of high end, I take it? They also seem to make vehicles more biased toward unimproved roads, compared to Freightliner (who owns them). Or I could be completely wrong.
    This sort of information doesn't come out the usual auto enthusiast channels, and most information I can find seems to be (justifiably) geared towards people who are already familiar with heavy commercial trucks and will buy and/or drive them.

    1. skitter Avatar
      skitter

      For as big an investment as a truck or fleet is, you'd think there would be more comparison tests. It would be relevant to more people in the real world, and just as many inner-8-year-olds. Yes, there are innumerable variations on the specification. All the more reason for objective and subjective data.

  4. Beer_Rover Avatar
    Beer_Rover

    At the present moment, I'm about 2-3 miles away from the factory where they build these beasts. This new model looks a little wimpy compared to their usual output, but I wish them luck.
    FYI, the parent company is Daimler Trucks, North America. For a while they marketed the Unimog in the US.
    I find them to be more to my liking
    <img src="http://www.benzworld.org/forums/attachments/sale-wanted-trade-giveaway/169417d1206467611t-2004-unimog-u500-sale-010.jpg"&gt;

  5. toebitus Avatar
    toebitus

    up until they they were bought out(sold out) i felt that the Western Star was the best built truck on the market,and the drivers of them all felt the same way

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