Genesis is carving out its own unique brand identity, and it’s doing it with fresh looks, well-built machines, and actual luxury. The flagship for the automaker is the new GV80 SUV and it’s here to fully compete with German and Japanese offerings. We sample a very nicely equipped GV80 3.5T with its 375-horsepower engine and come away quite impressed. This is a great vehicle.

[Disclaimer: Genesis tossed us the keys to the GV80 and included a tank of fuel.]