First Drive: 2020 Audi Q7 and 2020 Audi S4

You get TWO Audis for the price of none today!

We’ve just gotten a look at both the updated 2020 Audi Q7 and 2020 Audi S4. Both vehicles have updated engines, revised front and rear styling, standard LED head and taillights, and upgraded safety tech. And both are still very good in their respective classes at what they do.

Of the two, our heart obviously lies with the S4. Not that these are competing against each other. But this current generation S4 is much improved over the last few goes for the sporty sedan. We initially drove the then-new S4 back in 2017 when it launched as a 2018 model. Those great driving dynamics are still all present. Now though, the car has an expanded suite of safety systems, refreshed looks to match the rest of the family, and better in-car tech.

[Disclaimer: Audi invited us to Palm Springs for the launch of both cars. We were given food, drinks, and a hotel room while out there.]


  1. As I didn’t learn anything important, other than that you enjoyed driving the S4, I’ll throw some rough numbers out there that I didn’t know, just for fun.

    Since 2000 the S4 has gained about about 5 horsepower per year. In the same time the lowly GTI has added 4 annually, a base Mustang 6, a standard F-150 5, the Camry 4, and Civic 3. In that same time the S4 has gained 7.5 pounds per year, the GTI 13, Mustang 19, F-150 7, Camry 10, and Civic an astonishing 21 pounds per year. I suspect that average weight is up more than that as we likely saw more base of base models (which is where these numbers come from) in 2000 than we see today.

    Not bad really, but that’s probably the same thing that we say about our waistlines as we march on in years.

    1. I’ve actually lost some weight the last few years… I’m not full on Superleggera but maybe a Sport version.

      1. True enough, and it hasn’t gone unnoticed, so keep it going.

        Not sure if you are a full time auto jurno these days or if you have other things going, but I’d be interested in a what a month or thereabouts looks like from the driver’s seat of that role in the present day.

        1. I’ve started traveling to a lot less events. I have a contracting gig with KBB handling video production for its mobility division Ride. That’s taking up a lot of my time right now. But I am still a sort of automotive journalist.

          I relax a bit on the press cars as well, but then schedule a bunch in a row in spurts…

          Anything specific you want to know about? And thank you

          1. Would really like to know how AJs are planning to transition to reviewing actual autonomous cars (should they ever arrive), how manufacturers have changed their presentation approach in the last 5-10 years, how the AJ community views ridesharing/vehicle subscriptions, and how information is being relayed differently during the current health crisis? Basically, do you folks see yourselves as decreasingly relevant as an interface between the buying public and manufacturers, and if so, how are you changing to stay relevant?

            Or, you know, just an overview of where you see reviews going as everyone seems to want to transition to video, rather than written reviews.

Leave a Reply

Your email address will not be published.

The maximum upload file size: 64 MB. You can upload: image, audio, video. Links to YouTube, Facebook, Twitter and other services inserted in the comment text will be automatically embedded. Drop files here