Morgan—it seems—will never change, it will only bring new adherents to the faith. Do you think that’s a good thing or do you think the English cottage builder should just let it go?
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Last Call: Sun Never Sets Edition
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14 responses to “Last Call: Sun Never Sets Edition”
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I am a believer.
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Perhaps the only vehicle less practical than an NA Miata or an X1/9. Sign me up, I own the others…
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In the interests of full disclosure, Morgans have been in my family for close to 50 years at this point. I grew up in them, have driven and worked on them, and absolutely have a definite bias in their favour for many reasons.
With that out of the way, I would like to say the following:
Morgan should simply continue being Morgan. The company has refound its strengths, and is building cars that absolutely reflect the values that both HFS and Peter Morgan held dear.-
Morgans are not my thing, but with that being said, I appreciate what they are. As you said though, Morgan does not need to be all things to all men. What I think is great about the company is they recognize this fact, and continue doing what they do.
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What! No Morgan minivan or CUV? Clearly they aren’t being run by Germans…
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…But they are using one of their engines. No telling what this could lead to. Remain vigilant.
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Considering that working for the Morgan factory is a dream job of mine, I definitely hope they stick around.
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I don’t get it, but I’m glad that others do.
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It’s a British car thing. I own a Triumph Spitfire but would love to own a Morgan as well. It’s something about taking a trip and not knowing if it’s going to get you there. Before you get into the car there is a large part of you that thinks this is a good thing. Then the headlights fail, the choke doesn’t work the way it’s supposed to, you can see the car rusting, and you think “I could have just bought a C4 Corvette and avoided this crap”. I feel that way right until I park it and get out of the car. Then I look back at the Spitfire and just smile.
Growing up we also had two Jags and a ’72 Spitfire MKIV. So the exhaust and oil get into your blood and stay there.
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As technology makes cars faster, but roads get more congested and speeds possible lower, subjective experience rather than speed will become more important. Morgan may be old school tecnhnically, but conceptually, they’re more forward looking than McLaren.
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Even the biggest elephant never forgets.
https://www.youtube.com/watch?v=j8zo-tX8Q6k -
Of course Morgan will continue. By never changing it’s everchanging reinterpretation of its product line.
After all they must be doing something right to be the largest British owned, British car manufacturer.
Make mine the latest interpretation of the Plus 8. In which the latest Aero 8 aluminium chassis and BMW 4.8 V8/6 speed auto/manual are shoehorned under original looking bodywork. The worlds lightest V8 production car.
http://i4.mirror.co.uk/incoming/article1950632.ece/ALTERNATES/s615/Morgan-cars.jpg-
Worlds lightest V8 production car? Doesn’t the Radical SR8 count?
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I should have added ‘road legal and type approved’, but yes you’re right. After all, the Radical SR8 holds the Nurburgring production car lap record.
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