Before you click the jump, and I know that very few of you will have read this far, such is your eagerness for the riveting audio ecstasy that awaits you, I ask you this. Where else on the internet could you possibly imagine this kind of killer content?
There was a time before the world wide web, I’ve heard. Car manufacturers would strive to spread the word about their products in any way they could. Printed media was, of course, the most popular, but people had to take the time to sit and read it. TV advertising was good, but it’s hellishly expensive to run even a twenty second long slot, and it relied on people being sat there as a captive audience, and attention could easily drift. Radio was good, as it allowed people to go about their daily duties whilst having a promotional message subliminally drummed into their head several times a day.
In 1986, flushed with frenzied excitement following the release of the New Vauxhall Carlton, somebody in GM’s management had the fantastic idea of issuing a promotional tape about the new car, so people could brainwash themselves voluntarily while driving, because it’s safer to listen to a Vauxhall Cassette at 80 than to read the brochure behind the wheel. And now, in a Hooniverse World Exclusive, you too can share the excitement of Vauxhall’s hottest release of 1986. You lucky, lucky people.
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