As a lover of such a wide variety of cars, and holding no brand bias whatsoever, it may come as a surprise that I’m not head-over-heels in love with BMW’s M cars. It’s not that I dislike them, it’s just that, with a few exceptions, there’s always been a competitor I’ve found more appealing. Keeping that in mind, there needs to be good reason for me to spend over an hour or so viewing content focused solely on the Bavarian brand’s performance division. Recently though, the guys at Everyday Driver completed a film on just that topic, and I decided to give it a watch.
For those of you not familiar with the ED crew, they regularly put out top-notch quality content, including everything from the podcasts to their traditional YouTube videos. Being a fan of their usual work, I happily spent my own time (and money) to watch the ED team drive and review the full lineage of one of the most important sports cars of the last thirty years, even knowing full well that it’s not a lineup I love. Bottom line, quick-fire review: ED’s latest film, ICON, is near-mandatory viewing for the even the most casual of M car fans, and easily manages to qualify as a good watch for those who don’t care so much about the brand as they do genuinely good automotive journalism. I thoroughly enjoyed it, and you very likely will too…yes, even if you don’t love M cars.