What’s in a name? That which we call a rose by any other name would smell as sweet. Thus rationalized Juliet her clandestine booty calls with a member of her family’s arch rivals. Only a teenaged girl could make such an argument. I on the other hand would argue that names are important, especially when one is counting upon one in the attempt to sell something.
I recently heard a story about restaurants trying to pass off pig rectums as fried calamari. I shit you not. It seems that as fried calamari doesn’t have all that distinctive a flavor – typically being smothered in cocktail sauce or lemon juice – the diner’s experience mostly comes down to texture. There apparently isn’t that big a difference in that attribute between sliced up squid and a pig’s poop chute, when similarly prepared. Still, if instead of calamari on the appetizer menu they listed “fried pig bung” I think that pretty much everybody would choose the mozzarella sticks instead.
I bring this up because such unfortunate names can taint (sorry about that) the relationship between car buyer and seller. Now, car dealers like Kal Worthington have nothing to worry about, as who doesn’t want to go see Kal, go see Kal, go see Kal, and maybe watch him eat a bug? It’s a whole ‘nother thing entirely to have to admit you bought your Impala from Dick Beard. No offense, Dick.
That’s just one questionably chosen dealer name that might have you looking at the competition, have you come across others that seem equally as poorly considered? What is the worst car dealership name you’ve ever seen?
Image source: Socialphy